9780273750758
 

Essential Guide to Marketing Planning (2nd Edition)

All Categories > Business, Finance & Economics > Marketing

Authors: Marian Burk Wood
  • ISBN: 9780273725763
  • Price: LE 88.00
  • Special Offer Price: LE 70.40
  • Number Of Pages: 328
  • Edition: 2 Edition
  • Publication Date: 2010
  • Categories Marketing  
+ Add To Cart
In Stock

Description:

Essential Guide to Marketing Planning 2e takes you step-by-step through the planning process. Packed with real-life examples, up-to-date marketing ideas and a detailed sample plan, Marian Burk Wood's friendly no-nonsense approach gives you exactly what you need to succeed. It offers you practical guidance in how to research, prepare and present a great marketing plan.