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The Complete Book of Perfect Phrases for High-Performing Sales Professionals (Perfect Phrases Series)

All Categories > Business, Finance & Economics > Selling Management

Authors: Robert Bacal, William Brooks
  • ISBN: 9780071636094
  • Price: LE 25.60
  • Special Offer Price: LE 20.48
  • Number Of Pages: 736
  • Edition: 1 Edition
  • Publication Date: 2009
  • Categories Selling Management  
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Description:

The Right Phrase for Every Sales Situation

A powerful command of words is the number one requirement for succeeding in the field of sales. Whether you’re cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in saying the right thing to the right person at the right time.

The Complete Book of Perfect Phrases for High-Performing Sales Professionals is the ultimate field guide for speaking and writing your way to sales success. You’ll find perfect phrases for:

Lead Generation

Turn cold calls into profitable relationships

Expand your customer base

Write engaging letters and e-mails

Sales Calls

Get access to decision makers

Present your product in compelling language

Resist objections and stalling tactics

Customer Service

Develop a rapport with every client

Handle the most difficult of customers

Close every conversation on a positive note.