9780077121891
 

Strategy

All Categories > Business, Finance & Economics > Strategic Management

Authors: Cornelis A. De Kluyver, John A. Pearce, Ii
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Description:

Gain a strategic edge in today’s business world. This short, up-to-date, practitioner-oriented guide was meant to effectively prepare practicing executives, and MBA and EMBA students for top management responsibilities. The fourth edition includes new content, reordered topics to improve the flow of the subject matter, and numerous updated examples and vignettes.